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Customer Relationship Management, or CRM, enables businesses to keep track of their customers and their customer preferences. This helps improve profit margins while also building customer relationships. CRM utilizes technology to organize and synchronize customer information with sales, marketing, customer service, and technical support to help build a better experience for customers.
Revel’s CRM-enabled Point-of-Sale streamlines this process, thereby allowing business owners to make the most of their customer data.
All CRM information is viewable on Revel’s backend management suite. This enables businesses to export data to a reporting platform of their choice, including popular CRM solutions such as Salesforce, Magento, and Sugar CRM.
"CRM" is part of the Revel POS line of products, developed by Revel Systems.