COINS Marketing is designed to support the marketing activities of a typical construction company, including the following key functions:

  • Record and maintain information on companies and their contacts.
  • Record and track leads.
  • Track companies and contacts against projects.
  • Track internal personnel allocated to projects.
  • Track links between internal personnel and external contacts.
  • Record details of meetings, correspondence and diary activities and share them with others in your organization
  • Manage the project bidding process.
  • Coordinate and manage PR events.
  • Monitor the bid or proposal process.
  • Perform bid win/loss analysis.

In addition, COINS Marketing enables you to define role-based steps involved in a business process via the Activity Workbench.

Related Products

"Marketing" is part of the COINS line of products, developed by Construction Industry Solutions (Shaker) Corporation.